Strategic planning : the nine step programme putting theory into practice a step-by-step approach

By: Wootton, SimonContributor(s): Horne, Terry [Co-author]Material type: TextTextPublication details: London Kogan page limited 1997Description: 128pSubject(s): Strategic planning | Nine stepDDC classification: 658.4012 Summary: This book is not for natural strategists, creative entrepreneurs, born leaders or others blessed with the gift of prophecy. This book is for those of us eho prefer to take one step at a time, in as near a logical sequence as possible. For this reason the structure and content of the nine step programme owe much to rational designer strategists like Ansoff and Porter.
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This book is not for natural strategists, creative entrepreneurs, born leaders or others blessed with the gift of prophecy.
This book is for those of us eho prefer to take one step at a time, in as near a logical sequence as possible. For this reason the structure and content of the nine step programme owe much to rational designer strategists like Ansoff and Porter.

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