Selling dreams (Record no. 4141)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00536nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210123s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789679950205 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | CON |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Consumers Association of Penang |
| 245 #0 - TITLE STATEMENT | |
| Title | Selling dreams |
| Remainder of title | how advertising misleads us. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Penang |
| Name of publisher, distributor, etc | Consumers Association of Penang |
| Date of publication, distribution, etc | 1986 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 149p. |
| Dimensions | 22*15 cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Deceptive advertising |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Women in advertising -- Malaysia. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising -- Psychological aspects |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| 300 ## - PHYSICAL DESCRIPTION | |
| -- | PBK |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent location | Current location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| YUVA Library | YUVA Library | 23/01/2021 | 659.1/CON | BK03249 | 23/01/2021 | Books | ||||||
| YUVA Library | YUVA Library | 25/03/2021 | 659.1/CON | BK06809 | 25/03/2021 | Books |