| 000 -LEADER |
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| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
978-1685639822 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
303.4 |
| Item number |
SRI |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Srivastava, Suman. |
| 245 ## - TITLE STATEMENT |
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| Title |
Don’t Beg. Inspire |
| Remainder of title |
how the social sector can raise money, create social change, advocate a cause and engage with people |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Place of publication, distribution, etc |
Tamil Nadu |
| Name of publisher, distributor, etc |
Notion press |
| Date of publication, distribution, etc |
2021 |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
227p. ill. |
| 365 ## - TRADE PRICE |
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| Price amount |
Rs.299 |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc |
How the social sector can raise money, create social change, advocate a cause and engage with people. Every organisation in the social sector has at least two of the above needs. This book uses the principles of Nudge Theory to show how to fulfil these needs better. The book takes a storytelling approach, rather than an academic one, and is packed with examples from India and around the world. The centrality of 'marketing' for social change is a severely underrated and largely berated idea. This book takes this complex, often ethical, often emotional issue by the horns and lays down a cogent, articulate and hugely interesting narrative around the why, what and how of marketing for the larger social good. Gaurav Shah,Founder & Director, Indian School of Development Management An “inspirational and essential” book for everyone, at all levels in the social sector. We solve “wicked” problems for the most vulnerable, every day. Our work is critical and yet, we “beg” for support. Suman uses a combination of rigorous academic theory, fascinating stories and practical advice to show us how we can become evangelists and storytellers to inspire and engage many others to join our movement to create a better world. Priya Naik,Founder & CEO, Samhita Social Ventures This is not just a good book, an interesting book but a great book because it’s a practical hand book for all the stakeholders in the social sector. Those who are struggling to establish themselves, those who want to scale up, those who want to evaluate prospective donees and those who want to write about the sector. I wish I had read this book when I co-founded Yuva Parivartan nearly 25yrs ago. Kishore Kher,President & Trustee, Kherwadi Social Welfare Association |
| 546 ## - LANGUAGE NOTE |
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| Language note |
English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Social change |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Stories of Advocasy |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Social sector can raise money |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Social science |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Item type |
Books |
